

LIW is the biggest event in the UK for the entire leisure attractions industry. On the 27th September the Association of Play Industries (API) will be hosting a series of educational seminars aimed at the indoor operator and people researching the market with the aim of setting up their own centre.
The day will provide a platform for finding out the latest industry news.
Welcome and
brief overview of the Association of Play Industries and its
work within the world of play.
Overview
of different methods of marketing e.g. leaflets, direct mail,
web,
CD multimedia and their effectiveness.
The importance of data collection and the real impact this has on
sales.
Are all your systems and procedures in place and being
followed?
This presentation asks the questions and gives the
necessary
guidance.
There will also be an update of progress towards European
Standardisation for these indoor (fully enclosed)
facilities.
Most small business that fail within the first 3 years do so
because of lack
of cash-flow, not because of a bad product.
Securing the right finance to start/expanding your play centre
might not
be
as difficult as you think!
The Association of Play Industries Federation House Stoneleigh
Park Warwickshire CV8 2RF
T +44(0) 24 76 414999 ext 208
F +44(0) 24 76 414990
E api@api-play.org
Association of Play Industries (API) : Federation House : Stoneleigh
Park : Warwickshire : CV8 2RF
T +44(0) 24 76 414999 ext 208 : F +44(0) 24 76 414990
: E api@api-play.org W
www.api-play.org