21 Jan 2016

Manifesto For Physical Activity From Children's Earliest Years Wins Play Industry's Support

A warm welcome for measures to provide high quality opportunities for the very youngest children in society to be physically active has been welcomed by the UK play industry.

21 Dec 2015

API Welcomes Government Recognition Of Role Of Wider Physical Activity In New Sport Strategy

The Association of Play Industries (API) welcomes government recognition of the vital need to create positive early childhood experiences of physical activity that go beyond traditional and competitive sport.

30 Nov 2015

Our Children Need Places To Play, Families Urge Government

UK families are concerned that their children may soon have nowhere to play and urge the government to address the situation urgently.

27 Oct 2015

Get Ready To Play At Saltex

Play professionals from the Association of Play Industries (API) and its member companies will be out in force at IOG SALTEX next week, showcasing the very latest innovations in play and outdoor fitness equipment.

14 Oct 2015

API Supports APPG Call For Holistic Cross-Party Strategy For Children

A clarion call to put play at the heart of government policy on child health and wellbeing has been welcomed by the Association of Play Industries (API).

10 Sep 2015

UK Play Industry Supports Call for Cabinet Minister With Play Remit

The Association of Play Industries (API) has welcomed Jeremy Corbyn’s proposal to add responsibility for national play policy to the role of shadow children’s minister, should he be successful in the Labour leadership election.

08 Sep 2015

Independent Chair To Lead Play Industry's Strategy On Physical Inactivity Crisis

The Association of Play Industries (API) is to appoint its first independent Chair. Experienced business adviser and consultant Mark Hardy joins the API with a remit to lead the association’s strategic direction.

14 Aug 2015

UK Play Industry Seeks Parent Views On Local Play Facilities With Launch Of #Nowhere2play Campaign

Is your local playground a hub for happy children or a neglected wasteland that was abandoned long ago?

27 Jul 2015

Primary Spaces Boosts Education Spend But Public Play Provision Dwindling

Installation of new outdoor sport and PE facilities for primary schools helped boost the UK play market in the second quarter of 2015, according to the Association of Play Industries (API).

17 Jun 2015

API Welcomes Generation Inactive Report But Urges Wider Thinking To Get Children Moving

The Association of Play Industries (API) is urging policy makers and head teachers to take a broad approach to tackling the physical inactivity crisis so that children of all ages and abilities are motivated to be active before, after and throughout the school day.


If you have a press or media enquiry please contact:

Julie Parmenter
Elephant Creative
T: 01981 251820 / 07775 715936
e: julie@elephantcreative.co.uk